ÉCHELLE
HOROLOGER / 2026
THE FIRST ÉCHELLE
PREMIER
01
SCROLL
02
PREMIER / THE IDEA
KEEP
KEEP
MOVING.
Premier is the first ÉCHELLE timepiece. Designed by Magnus Carter around a simple idea — direction, progress, and moving forward.
↑
A direction.
Not a destination.
The dial was designed around a compass. At its center, a subtle forward-pointing arrow gives the watch its direction.
A small reminder to keep going.
ORIGINAL DIAL DESIGN / MAGNUS CARTER
03 / DIRECTION
FORWARD
PREMIER
DETAIL / 01
THE WATCH
Built with
Built with
intention.
01
MOVEMENT
SELLITA SW200-1
02
TYPE
AUTOMATIC
03
CASE
STAINLESS STEEL
04
DIAL
ÉCHELLE ORIGINAL
05
CONSTRUCTION
BUILT TO ORDER
ÉCHELLE / PREMIER
THE FIRST
THE FIRST
ÉCHELLE.
PREMIER / 2026
MAKE IT
MAKE IT
YOURS.
$600
Each Premier is built to order. Submit your information and Magnus will personally follow up.